The hotel industry’s “new normal”, with Federico J. González

Federico J. González is the Global President of Radisson Hotel Group, one of the most iconic hotel brands in the world, with more than 1400 hotels in 120 countries.  He shares his view on the measures that should be taken by companies and governments in order to overcome the COVID confidence crisis felt by consumers and travelers.  His 4 measures are about: Cash, Quality, Certainty and being Specific.




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