DAIKIN chooses us as a strategic communications agency

DAIKIN is a company with a history spanning over 90 years and with extensive experience in the manufacture of advanced, high quality climate-control equipment for residential, commercial, and industrial applications. The company has chosen APPLE TREE’s NEW THINKING to develop its strategic communication plan in Spain.

We will develop its strategic communication plan and help it to strengthen its relationship with the media, manage its social media, and implement special PR actions aimed at raising its notoriety and relevance in a highly creative manner.

Paloma Sánchez-Cano, Marketing Director of Daikin España, added, “we are in a year when communication is more important than ever. Air quality in the climate-control industry has become a hot topic, as we are all spending more time at home. This is why we have chosen APPLE TREE as a communication agency, to reach our users with key, useful messages that help them to lead a healthier and more comfortable life in their homes”.


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